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| Section | Weight | Objectives |
|---|---|---|
| Design | 53% | - Flow design using Media Cloud ASM capabilities - Data model design and object relationships - Integration architecture and system interoperability - Reporting and analytics solution design - Security model and permission set design - Solution design using industry best practices - CI/CD strategy and deployment planning - Product model definition and pricing methodology (ASM) |
| Implement | 20% | - Data migration strategy based on Media Cloud data model - CI/CD implementation and deployment support - Security and sharing configuration implementation - Integration implementation (Integration Procedures, Data Mappers, Orchestration) - Non-functional requirements implementation (performance, scalability, etc.) |
| Discovery | 27% | - Business process and system flow analysis in existing environments - Solution scoping and SOW definition using Media Cloud capabilities - Non-functional requirements identification for Media Cloud applications - Integration of Media Cloud with third-party systems - Mapping use cases to Salesforce Media Cloud components |
1. Media Campaign is a record type of which object?
A) Opportunity
B) Account
C) Quote
D) Campaign
2. A publisher wants to create a media plan that includes linear ads for a specific TV program.
Which object should a Consultant use to define this TV program in Media Cloud?
A) Ad Creative
B) Media Channel
C) Media Plan Placement
D) Ad Space Specification
3. A Consultant is asked to help design a solution which could aid a company in expanding their reach into the small and medium business (SMB) segment. This has traditionally been a challenge for a company in the direct-sales channel because the small and medium business greatly outnumber the Sales team.
What should the Consultant do in the design to allow for Advertiser/Agency to self-service their media plans?
A) Build an Experience Cloud with the Customer Service template for the Advertiser to navigate the product catalog and configure the products in the site.
B) Set up Web-to-Lead and have the Advertiser/Agency submit their media plan through a website so the Sales team can later take ownership of the record and follow up to finalize the media plan.
C) Set up a public user, which anyone can use to create their own media plan, and provide their company information in the record detail.
D) Leverage the Advertising Sales Management Self-Care feature so that approved Advertiser/Agency can access an Experience Cloud portal where they can create and track their media plans.
4. Which core Salesforce object represents a media plan in Advertising Sales Management (ASM)?
A) Opportunity
B) Media Plan
C) Proposal
D) Quote
5. A CTO of a B2B advertising publishing company asked an Administrator who worked on making the Media Cloud application live, for their help in monitoring the real-time information on system performance and security.
Where can the Administrator find this information?
A) trust.salesforce.com
B) media.salesforce.com
C) monitor.salesforce.com
D) system.salesforce.com
Solutions:
| Question # 1 Answer: C | Question # 2 Answer: D | Question # 3 Answer: D | Question # 4 Answer: D | Question # 5 Answer: A |
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