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Salesforce EEB-101 Exam Syllabus Topics:

Salesforce Essentials for Marketing Cloud Email Marketers Sample Questions:

Question 1

Northern Trail Outfitters (NTO) receives a complaint from a long-time customer who claims that, despite providing an updated email address, they are still receiving emails at an old address. NTO confirms that the customer's new email address is stored in the target data extension.
What is preventing the customer from receiving emails at their new address?

A. The email address has not been updated in All Subscribers.
B. The new email address is from an unsupported domain.
C. The customer has not opted in again with the new address.

Question 2

A marketer needs a quick count of record in a data extension with 'Djibouti' as they value for Country.
What should they use to determine the number of matching records in the least number of steps?

A. Filtered data extension
B. SQL Query
C. Data Filter

Question 3

Northern Trail Outfitters wants multiple business units to access the same data extension within its Enterprise
2.0 account.
Where should the data extension reside to achieve this goal?

A. In the Synchronized Data Extensions folder
B. In the Data Extensions folder with sharing enabled
C. In the Shared Data Extensions folder

Question 4

A marketer for Northern Trail Outfitters needs to see test emails for each subscriber in a data extension.
What should the marketer do to ensure the data extension appears as a RecipientTest Data Extension in the Test Send menu?

A. Associate the data extension to the Campaign.
B. Create the data extension as 'Is Testable'.
C. Save the data extension in the Test Folder.

Question 5

The customer service team at Northern Trail Outfitters is reporting that customers are complaining about emails ending up in their spam folders. The marketing team is asking for a solution that can check if the email contains any flags that can classify it as spam.

A. Subscriber Preview
B. Test Send
C. Content Detective

Solutions: