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Pegasystems PEGACPDC26V1 Exam Syllabus Topics:
| Section | Objectives |
|---|
| Topic 1: Actions and Treatments | - Define an action for outbound
- Define and manage customer actions
- Present a single offer on the web
|
| Topic 2: Business Agility for One-to-One Customer Engagement | - Launching a new offer on web
- Building your business operations team
- Implementing business changes using Revision Manager
- Change management process
- Life cycle of a change request
- Change request types
- Agility in a customer engagement project
- Updating existing actions
|
| Topic 3: Decision Strategies | - Create and understand decision strategies
- Create eligibility rules using customer risk segments
- Create engagement strategies using customer credit score
|
| Topic 4: Engagement Policies | - Create an engagement strategy
- Define customer engagement policies
|
| Topic 5: Contact Policy and Volume Constraints | - Limit action volume on outbound
- Avoid overexposure of actions on outbound
- Avoid overexposure of actions
|
| Topic 6: Next-Best-Action Concepts | - Define the starting population
- One-to-one customer engagement
- Optimize the next-best-action strategy
- Essentials of always-on outbound
- Optimize the customer value in the contact center
|
| Topic 7: Channels | - Create a real-time container
- Real-time containers
- Share action details with third-party distributors
- Send offer emails
|
| Topic 8: AI and Arbitration | - Action prioritization with AI
- Prioritize actions with business levers
- Action arbitration
|
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